Tuesday 18 October 2011

Coldplay

We have decided to focus on Coldplay as a brand and look at all different elements of there work including Album covers, Songs, Music videos and websites in order to develop a clear picture of what coldplay are tying to potray through their work.


We have hand picked three songs of coldplays from different albums and different points of their careers.


Viva La Vida





Viva la vida is the fourth studio album by English rock band Coldplay, released on 11 June 2008 on Parlophone. The album was named after a Spanish phrase that translates in English as "long live life". Lyrically, the album contains references to love, life, death, and war. "Viva la Vida" became the band's first song to reach number one in both the United States and the United Kingdom. The album received generally positive reviews from music critics, based on an aggregate score of 72% from Metacritic. It won Best Rock Album at the 2009 Grammy Awards and was the best selling album of 2008. It was also nominated for Album of the Year. Viva la Vida was re-released on 25 November 2008 in a deluxe edition containing the original album and the Prospekt's March EP. As of 2011 the album has sold over 9 million copies worldwide.


Fix you





The track is built around an organ, that is accompanied by slow tempo drums, and a vocals. It was released on 5 September 2005 as the second single from X&Y and has reached number four in the United Kingdom Singles Chart. The song reached number 18 in the United States Billboard Hot Modern Rock Tracks. Promo singles were released for the UK and US.
"Fix You" received positive reviews. Critics complimented the song's music. It has been widely sampled, with different covers and sounds. The song, itself, was nominated for multiple awards in the categories of Best Song Musically and Lyrically and Anthem of the Summer. The music video was garnered as a tribute to the 7 July 2005 London bombings.




Yellow





The band wrote the song and co-produced it with British record producer Ken Nelson for their debut album, Parachutes (2000). The song's lyrics are a reference to band vocalist Chris Martin's unrequited love, and its musicscape is built on a varied instrumentation.
The song was released in June 2000 as the second single off Parachutes, following "Shiver", and the lead single in the United States. The single reached number four in the UK Singles Chart, giving the band their first top-five hit in the United Kingdom. Helped by heavy rotation and usage in promotions, the song thrust the band into massive popularity. "Yellow" has since been covered by various recording artists worldwide, and remains one of the band's most popular songs.

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