Wednesday 5 October 2011

Examples of strong brands!!

Artists throughout the world are branding themselves and attaching their names to products being sold worldwide. for example P Diddy, Jay Z and 50 Cent are three of the most successful rappers at this. They've all found themselves on the Forbes Rich List after developing fashion labels - Sean Jean, Roc A Wear and G Unit Clothing. 

P Diddy is behind one of the biggest selling fragrances in the US, Jay Z has stakes in a basketball team and nightclub chain and 50 Cent sold his Vitamin Water brand for a reported $400 million. 



Taking 50 cent for example, he is apart of the worlds largest brands in music and other branches of production; G-Unit. G-Unit Records is an American record label, specializing in hip hop music, founded in 2003 by rapper 50 Cent and his manager Sha Money XL. But as G-Unit became larger and broadened their name throughout the world they started to branch into other markets such as clothing. 


The "G-Unit Clothing Company" was established in 2003, when 50 Cent teamed up with Marc Ecko (the founder of Eckō Unlimited), to create a line of clothing and accessories inspired by 50 Cent and fellow members of G-Unit.


Now G-Unit is one of the household names in music and clothing.


C.MAC

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